About Me
Hi, I’m Caroline.
I’m a designer with 8 years of experience creating thoughtful, polished work for consumer brands. I’ve led brand updates, seasonal campaigns, digital launches, and photo shoots, always with an eye on the bigger picture and the details that bring it to life.
I’ve worked for companies like James Allen, Blue Nile, Zulily, and Amazon Fashion. Most of my work lives where brand meets commerce, building creative that feels elevated while still driving results. I’m especially drawn to companies and brands that care about visual storytelling and creating moments people enjoy interacting with. I like being hands-on, collaborating closely with cross-functional teams, and shaping work from concept through execution.
Outside of work, I’m usually experimenting with a new hobby or craft, exploring my city, or collecting inspiration for whatever’s next. I love reading, hiking, and spending time with my husband and dogs.
If you’re building a strong in-house creative team and need an experienced designer, I’d love to connect.
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I have nearly a decade of design experience. I have worked with brands in the ecommerce, retail, fashion, and luxury spaces. My areas of interest are in concepting, art direction, layout design, typography, illustration, branding, and social and email marketing.
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I attended Clemson University in South Carolina for my undergraduate degree and graduated with a Bachelor of Science in Graphic Communications.
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Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Lightroom), Figma
Other: Digital design, print design, art direction, brand design, email marketing, social media marketing, typography, layout design, motion graphics, video editing, illustration
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To read recommendations from those who have worked with me, visit my LinkedIn profile